Celebrating 8 years of Solespire with global expansion, key growth milestones, new infrastructure, and our continued startup-driven approach to digital media.
Today marks eight years since Solespire Media was officially launched on 27 March 2017—a venture born out of years of careful planning, creative energy, and a shared entrepreneurial vision between me and my father, Kris Cyganiak.
International Expansion
What began as two dedicated creators collaborating from Vancouver has evolved into a multinational media organization. In July 2024, Solespire expanded internationally, formally establishing operations in Italy, alongside our ongoing presence in Canada. To effectively manage our global operations, we’ve adopted a “One Solespire, Two Systems” model. This approach enables us to tailor our strategies to the specific market needs of each region, while preserving a cohesive global brand identity across our entire digital media network.
Moving to a New Swiss Server
Over sixteen years—eight operating independently and eight under Solespire—we have hosted our websites on dedicated servers located in California, between San Diego and Los Angeles. This year, we’re making a significant infrastructural shift by migrating all our websites to a new, high-performance dedicated server in Zurich, Switzerland, hosted by GTHost. This migration marks a strategic move to enhance our digital platforms’ speed, security, and scalability, laying a robust foundation for continued international growth.
Streamlined Leadership
Throughout this journey, Kris and I have maintained our roles as hands-on owners, each guiding Solespire’s operations. In the summer of 2024, we simplified our organizational structure, eliminating previous executive titles and reaffirmed our direct involvement as Managing Directors of the company, each respectively from Canada and Italy. This reflects our renewed commitment to a lean, entrepreneurial approach—leveraging our extensive experience in building and growing a revenue-generating portfolio of digital assets.
Benchmarks of Digital Success
As we celebrate our eighth anniversary, we’re proud to share benchmarks of our success from the past year, reflecting our digital presence and reach:
Web Impressions from Google Search (past 12 months):
- The Pinnacle List (thepinnaclelist.com): 20,130,969
- TRAVOH (travoh.com): 3,475,296
- Solespire (solespire.com): 276,424
- MD5 Gaming (md5gaming.com): 33,220
- ReelLuxe (reelluxe.com): 14,269
Image Impressions from Google Search (past 12 months):
- The Pinnacle List (thepinnaclelist.com): 19,006,957
- TRAVOH (travoh.com): 4,879,975
- Solespire (solespire.com): 53,786
- MD5 Gaming (md5gaming.com): 45,974
- ReelLuxe (reelluxe.com): 35,793
Domain Authority Rankings
Domain Rating (DR), as measured by Ahrefs—a leading SEO analytics platform—is a score on a 100-point scale that reflects the relative strength of a website’s backlink profile, impacting its visibility in search engines. Higher scores indicate a greater likelihood of ranking well in search results.
Currently, ThePinnacleList.com has a strong DR of 62, highlighting its robust online presence and authoritative reputation. Meanwhile, TRAVOH.com and Solespire.com both have DR scores of 21, indicating solid foundations for growth, followed by ReelLuxe.com at 9, and MD5Gaming.com at 4, representing opportunities for further development and expansion.
We endeavour to significantly increase these scores through high-quality content publishing, further strengthening our online reach and digital impact.
YouTube Channel Views
Additionally, Solespire currently operates six YouTube channels, each having reached the following viewership figures:
- The Pinnacle List (@ThePinnacleList): 5,692,273 total views
- TRAVOH (@TRAVOH): 4,338,609 total views
- MD5 Gaming (@MD5Gaming): 637,002 total views
- VOYOH (@VOYOH): 174,860 total views
- La Liste Pinacle (@LaListePinacle): 6,404 total views
- ReelLuxe (@ReelLuxe): 2,407 total views
These figures demonstrate our long-standing commitment to delivering original and compelling multimedia content that resonates globally.
Our Commitment Moving Forward
Our focus remains on building original digital media brands, crafting engaging user experiences, and driving sustainable growth with the agility and innovative mindset of a startup.
Thank you for your continued support. We’re excited about the future and committed to reaching new heights together.
Marcus Anthony Cyganiak
Co-Founder & Managing Director, Solespire
